Varazze

Category
visual identity graphic design
Year
Piura, Peru. (2012)
Client
Varazze SRL

the name of this restaurant stems from its Italian municipality, in the province of Savona, region of Liguria. the family entrepreneur of this project is an ancestor of this city, which, currently is a coastal tourist center with fabulous beaches, lush mountains, extensive coastline and beautiful landscapes.

Varazze is an Italian-Peruvian fusion restaurant that undertook the challenge of developing a concept different for marketing and identity, becoming an important option within the gastronomic field.

the font used for the logotype is: Covent Garden; slab serif style, elegant and classic. has two main colors, black and white. the auxiliary colors complement each other combining elegance, naturalness and warmth to the concept.

 

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